Bragg Gaming Expands with theScore and Caesars Deals

Bragg Gaming Expands with theScore and Caesars Deals

Bragg Gaming has recently inked two high-profile partnership agreements, reinforcing its footprint in North America’s real money online casino space. 

In Canada, Bragg deepened its relationship with theScore Casino, while in the U.S. it is entering West Virginia via Caesars Entertainment.

Bragg Gaming and theScore Expand Canadian Collaboration

Bragg and theScore have extended their collaboration to bring Bragg’s full library of proprietary content to the theScore Casino platform in Canada.

Through this deal, the supplier will deliver games from its in-house studios such as Atomic Slot Lab and Indigo Magic, and titles from its Powered By Bragg affiliates. 

This partnership expands Bragg’s role in the Canada online casino market by offering many of its top-performing titles directly through theScore’s casino app. Bragg termed the expansion “major,” emphasizing strengthened content integration and broader reach. 

TheScore operates under PENN Interactive in Canada. Jason Birney, PENN Interactive’s Vice President, commented on the strategy:

“We designed theScore Casino to cater first to casino players, not just sports fans.”

He added that the two-way crossover between sportsbook and casino remains part of the vision. 

This renewed deal positions Bragg to support a larger share of online casino content in Canada. It also reinforces theScore’s capabilities as a real money online casino operator in that jurisdiction.

Bragg Gaming’s Deal with Caesars in West Virginia

Simultaneously, Bragg has expanded its U.S. reach by launching with Caesars in West Virginia. This marks its entry into a sixth U.S. state alongside its presence in Connecticut, Delaware, Michigan, New Jersey and Pennsylvania.

Under a longstanding technology and content licensing pact, Caesars can integrate Bragg’s proprietary titles and co-develop exclusive games. 

The companies have already rolled out exclusive games across Caesars’ platforms such as Caesars Palace Online and Horseshoe Online Casino. 

Bragg’s press release noted that U.S. gross gaming revenue from its proprietary online casino content jumped 270 percent in Q2 2025 versus the prior year. The broader U.S. iCasino market grew 31 percent in that period. 

Bragg Chief Commercial Officer Neill Whyte commented:

“This expansion into a sixth U.S. state demonstrates the value our content brings to top-tier partners.”

These two deals, one in Canada and one in the U.S., further cement Bragg’s role as a leading content provider for online casinos across multiple regulated markets.