RubyPlay, the fast-growing B2B game development studio, has announced the appointment of Tsachi Maimon as its new Chief Executive Officer.
He will officially assume the post on 1 October 2025. His mandate: steer RubyPlay through its next growth phase in the competitive world of online casinos and real money online casino offerings.
Tsachi Maimon and His Online Gaming Experience
Maimon comes with nearly 20 years of experience in the global gaming sector.
He previously served as CEO of Aspire Global, where he delivered consistent financial growth through strategic acquisitions of BtoBet and Paripla. Maimon also led the way with investments like End2End, all part of improving Aspire Global’s assets.
Following the Aspire Global acquisition by NeoGames, he became President and Head of iGaming for the combined group.
Most recently, Maimon held the role of Chief Strategy Officer at Aristocrat Interactive after Aristocrat’s acquisition of the entire business in 2024.
These leadership roles, especially in scaling operations, navigating mergers, and developing high-impact content, give him deep insight into what drives success in real money online casino markets.
His track record suggests he understands both product innovation and operator partnerships in regulated jurisdictions.
Reflecting on RubyPlay’s journey, Maimon expanded:
“The growth of RubyPlay over recent years has been truly remarkable, and this is reflected by the fact that its games are available through the biggest operator brands in the world. Now is the time to build on this successful platform and elevate the business to an even higher level.”
RubyPlay’s Direction Following Maimon’s CEO Appointment
RubyPlay is positioning itself for expansion in North America as regulatory environments evolve in favor of online gaming.
Under Maimon’s leadership, the company intends to strengthen its corporate strategy. He aims to build on recent growth in Brazil and the United States.
Moreover, RubyPlay plans to deepen its partnerships with Tier-1 operators, delivering immersive slots with distinctive mechanics and localized content.
The launch of its independent studio, Koala Games, forms part of its strategy to diversify the portfolio and enhance bespoke content capabilities.
With Maimon at the helm, RubyPlay appears committed to transition from supplier to a trusted partner for operators, particularly in real money online casino domains.
His leadership is expected to accelerate the company’s global footprint, adapt to regulatory challenges, and set new benchmarks in quality and innovation.
As Maimon steps into the CEO role, stakeholders in the online casinos sector will watch closely. His appointment marks a pivotal moment for RubyPlay, one that could reshape its standing in the real money online casino space.